Capital One® Card Lab
On Monday, November 26th, 2007, Capital One announced the launch of a brand new tool that lets consumers build their very own credit card. The Capital One Card Lab offers consumers an array of Capital One credit cards to choose from. Select the card features by interest rate, annual fee, rewards and even the design on the front. These options allow consumers to choose which credit card features are most important to them.
How Card Lab Works
The Capital One Card Lab works by first letting consumers chose from excellent, above average, needs improvement or limited credit levels. Descriptions of each credit level is outlined on the page, giving consumers a good idea of how their credit rates. The next step is to choose your reward type, introductory APR period on purchases, normal APR, balance transfers or annual fee. By selecting the different options, consumers can see the effect their choices have on the terms of the credit card. The tool also features a glossary that explains how each available feature works.
The next step is to select your card design. Choose from a standard Capital One design or from eight others. Several card designs feature landscapes or iconic American symbols. You can review your card selections before you actually apply to ensure you have made the right choices for you. The last and final step is to apply for your custom-built Capital One credit card.
Use this tool to receive real-time results of your credit card term selections and learn about the trade-offs given your selections. We’re sure many other credit card issuers will follow with similar convenient and fun tools.
